Guide Your Customers Through the Path to Purchase
The “customer journey” and what it looks like in today’s world has become a hot topic as marketing has become more and more focused on…
Dealer Spike Blog
Five Tips for Running a Successful Blog
Blogging is a great way to provide valuable information for customers who visit your website. Fresh new content that is updated regularly makes your website…
Go Beyond Google to Target Prospects
Google gets a lot of attention in the world of digital marketing, and for good reason. Here at Dealer Spike, we’re big fans of the…
Location, Location, Location
In today’s world, nearly everyone walks around with a smartphone day to day. In most cases, these devices make it possible to track the user’s…
Prioritize Customer Experience
Customer experience is a key element to the success of any business. Any dealer knows that to be true, and it’s likely that your dealership…
Nurture Leads, Boost Sales
Forming and maintaining relationships is a huge part of running a successful business – especially for local dealerships that rely on business from members of…
Make Your Website Work as Hard as You Do
We often tell our dealership clients that their website is their online showroom, and we really believe that to be true. The ability to visit…
Leverage Facebook Advertising to Reach Local Prospects
The main reason why Search Engine Marketing (SEM) is such an effective advertising strategy is because people spend so much time on search engines and…
Add AI to Your Marketing Mix
AI may be a trendy buzzword in the world of digital marketing, but it’s for good reason. Leading marketers are implementing Artificial Intelligence (AI) to…
Back to School, Dealers: Best Practices in Online Presence
For dealers in most of the industries that we serve, summer is a busy time for business. However, with summer comes the high likelihood that…
Clean it Up: Your Dealership’s Online Business Listings
Few people consult the Yellow Pages these days when they want to get in touch with a local business. There is simply no need for…
Maximize Your Dealership’s Social Media Presence
Few businesses can argue away the importance of a social media presence. If you have customers to serve, you can be certain that those customers…