Does Your Social Media Tell a Story?
You may have heard that people reportedly have shorter attention spans than goldfish. The seeming culprit is the digital internet – where storytelling is the…
Dealer Spike Blog
Keep Your Digital Brand Recognizable for Your Shoppers
If you manage multiple store locations for your dealership, you understand the importance of maintaining a consistent brand experience across all locations. After all, it…
Google Ads: Lower Cost, Greater Results
Running a paid ads campaign should be a top priority for bringing more business to your dealership. Why? Because paid advertising is capable of reaching…
Best Practices to Drive Better Social Media Results
How would you describe your current social media strategy? Is it hit-and-miss or non-existent? Do you post a few times a week but see little…
More Than a Keyword: Search Engine Optimization
If you’re like most people, when you see the term Search Engine Optimization (SEO), you probably think about keywords. After all, that’s what SEO is…
Always Know What Your Online Customers Want
When a prospect walks through the doors of your dealership, you learn very quickly what kind of unit they want. A member of your team…
SEO & Social Media: Two Strategies with the Same Goal
Your dealership has access to multiple digital tools in addition to your website that can boost your online success. Even if you don’t currently use…
Five Tools that Build Customer Loyalty
April is International Customer Loyalty Month! While we encourage dealers to focus on building customer loyalty all twelve months of the year, April presents a…
A Strong Facebook Presence Starts with a Strong Facebook Page
Two-thirds of Facebook users visit a local business’ Facebook page on a weekly basis (1). If your dealership is focusing on growing your online customer…
Three Cyber Scams You Can Recognize & Prevent
Cyberattacks continue to mount against small and mid-sized businesses. Protect your dealership from cyberattacks by learning to distinguish routine business interactions from malicious attempts…
Selling on Facebook Marketplace
Since its launch in 2016, Facebook Marketplace has become incredibly popular. These days, many consumers are migrating to Facebook Marketplace because Facebook offers a simpler…
Diversify Your Digital Touchpoints
Drawing in leads to close a sale is more complicated today than the pre-internet selling days. Dealer Spike continues our conversation on omnichannelplatforms by focusing…