Resource Hub

Resource Hub

Explore all of Dealer Spike’s free tools and resources – blogs, eBooks, webinars, resource guides and more – all in one place.

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Why Isn’t My Social Media Engagement Growing?

Social media is one of the best ways to connect with your customers and potential customers. It can help you to build a…
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Take Charge of Your Dealership’s Digital “Face”

How your business looks to online shoppers is your digital “face.” Google Business Profile (formerly known as Google My…
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Leverage Social Media Seasonal Trends to Drive Sales & Stay Relevant Year-Round

When it comes to marketing your business and your brand on social media, there’s a time and a season for everything. Ali…
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The Power of Social Media: How to Harness Its Impact on Marketing

With the ever-increasing reliance on technology and the prevalence of social media, you have a unique opportunity to lev…
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Create Irresistible Online Inventory Listings with These Seven Practices

When it comes to driving quality sales leads for your dealership, it’s crucial to offer the shopping experience co…
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Personalizing Every Stage of the Path to Purchase

Today's consumers spend a significant amount of time online, and they have more options than ever before. With the…
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How to Combine Your Digital Marketing Strategies to Maximize Impact

Your dealership’s digital marketing efforts are key instruments in driving consumer engagement. Individually, they…
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From Leads to Loyalists: How Integrated Marketing Drives Customer Retention

Integrated marketing isn't just about attracting new customers; it's a powerful engine for nurturing existing…
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A Guide to Integrated Marketing Strategies for Your Dealership

Have you heard this saying? “When your customers could be anywhere, you have to be everywhere.” This article will act as…
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Implementing BOPIS to Give Modern Consumers a More Convenient Buying Experience

When it comes to online retail, customer convenience comes first. After all, you’re giving your shoppers the abili…
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Implementing Dynamic Texting to Enhance Customer Support During Busy Seasons

Peak sales season brings a flurry of activity, with customers bustling about your store or visiting your digital storefr…
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Does Your Website Navigation Drive Shoppers Toward a Purchase?

The end goal of every dealership/shopper interaction is a straightforward path to purchase and a lifelong customer relat…